
Drawing insights from the Women and the Web report on the gender gap between male and female individuals with access to the internet in Sub-Saharan Africa, Intel’s She Will Connect Initiative was developed to address the inequality and empower girls and women through technology. Building on the opportunity to drive change, we created awareness around the initiative and refined Intel’s reputation
Established a positive association between Intel and efforts to close the gender gap in STEM education with over seven million impressions and 120 media mentions in the first four months of the campaign.
Over 40, 000 girls were trained in the first year of the initiative, as we expanded Intel’s impact by improving awareness about the gender gap and catalyzing efforts to engage girls in STEM. Through stakeholder events and NGO trainingn