With the birth of the Economic Partnership Agreement (EPA), there was a need to inform and educate relevant stakeholders about the significance and advantages of the Economic Partnership Agreement (EPA) between the European Union (EU) and the Economic Community of West African States (ECOWAS).
Recognizing the need for widespread awareness and understanding of the EPA, we developed a comprehensive approach to engage stakeholders and the media across different regions of Nigeria.
Quadrant MSL took on various management and coordination roles to ensure effective stakeholder engagement, including planning and managing workshops in multiple cities, developing informational materials, coordinating stakeholder outreach, and managing media relations.
Our team meticulously planned and executed workshops in key cities such as Lagos, Port Harcourt, Abuja, Kaduna, and Enugu to educate stakeholders about the benefits of the EPA. We engaged with media outlets to ensure extensive coverage and secured government support for the agreement.
Metrics Achieved:
– Conducted workshops across five geo-political zones, reaching a diverse range of stakeholders.
– Media relations efforts resulted in increased awareness among media and stakeholders.
– Secured government buy-in for the EPA, enhancing the agreement’s credibility and support.
The workshops were instrumental in fostering dialogue and promoting the benefits of the agreement, with increased understanding and support for the EPA among stakeholders
Keywords: Stakeholder Engagement, Awareness Campaign, Event Management, Stakeholder Engagement, Media Relations
